Download PDF by Charles C. Okigbo: Strategic Urban Health Communication

By Charles C. Okigbo

ISBN-10: 146149334X

ISBN-13: 9781461493341

ISBN-10: 1493944738

ISBN-13: 9781493944736

Strategic city future health Communication

Charles C. Okigbo, editor

People are bombarded with messages regularly and sorting via them always. during this milieu, serious principles approximately wellbeing and fitness merchandising and ailment prevention are pressured to compete with distracting, conflicting, even contradictory details. To get very important messages via, verbal exchange needs to be powerful, specific, artful—in a note, strategic.

Strategic city healthiness Communication presents a street map for knowing method, improving strategic making plans abilities, and imposing strategic communique campaigns. Deftly written chapters hyperlink the paintings and technology of strategic making plans to international healthiness targets equivalent to lowering overall healthiness inequities and removing illnesses. Flexibility is on the center of those instances, which span constructed and constructing international locations, makes use of of conventional and electronic media, and protracted and acute wellbeing and fitness demanding situations. And the participants floor their dispatches within the greater context of health and wellbeing merchandising, giving readers beneficial examples of pondering globally whereas operating in the community. incorporated within the coverage:

  • Urbanization, inhabitants, and well-being myths: addressing universal misconceptions.
  • Integrating HIV/family making plans courses: possibilities for strategic communication.
  • The function of activities in strategic overall healthiness advertising in low-income areas.
  • The net as a intercourse schooling device: a case learn from Thailand.
  • Advertising and early life weight problems in China.
  • Health verbal exchange recommendations for sustainable improvement in a globalized world.

Balancing intensity of knowing of audiences and techniques of attaining them, Strategic city future health Communication is a forward-looking source aimed toward pros and researchers in city overall healthiness, international healthiness, and future health communication.

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Strategic Urban Health Communication by Charles C. Okigbo


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